Horst Dassler, Adidas, and the Commercialization of Sport Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies
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Horst Dassler
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Sports & Management Research Institute - Horst Dassler (12 March 1936 – 9 April 1987) was a businessman who was the son of Adolf "Adi" Dassler, founder of Adidas. Horst Dassler founded
Chairman of Adidas Horst Dassler (r) receives the Olympic Order by IOC president Juan Antonio Samaranch (l) on the 20th of October in 1984 Stock Photo - Alamy
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