Nike and Adidas are blaming COVID for low China sales, but the numbers don't add up – The China Project
1. Nike Case Study
Nike, Adidas readjust marketing strategy
The battle for sporting goods supremacy: Nike vs Adidas | IG Bank Switzerland
As local competition grows, Nike faces a new reality in China
PDF) Strategic Marketing Plan of Nike
Mindshare retains Nike media account in China | Media | Campaign Asia
Nike: A Rare China Success Story That Can Last (NYSE:NKE) | Seeking Alpha
Start.io | Nike Target Market Segmentation & Brand Analysis
Nike advertisements in China - Marketing China
Nike's Secret for Surviving the Pandemic Retail Apocalypse | Marker
Coronavirus business impact: How Nike got China sales back on track after the COVID-19 peak | Fortune
Nike China using advertising that inspires the next generation
Nike Market Segmentation, Targeting, and Positioning | EdrawMind
PDF) Marketing and Services Management Nike's Marketing Mix and PESTEL analysis in China
Nike China using advertising that inspires the next generation
Nike: A Rare China Success Story That Can Last (NYSE:NKE) | Seeking Alpha
The Nike of China Wants to Go Global and Has Xi in Its Corner - Bloomberg
Marketing Strategy of Nike: Just do it! – MarqueEx
3 Tips from Nike's Customizable Sneaker Service That's Fast-Growing in the China Market | Jing Daily
Start.io | Nike Target Market Segmentation & Brand Analysis
Why Nike's first Chinese New Year ad is a big success
Nike Wechat Mini Program
A Run for Their Money: Li-Ning's New Branding Takes on Nike and Adidas in China - Knowledge at Wharton
Li ning China market strategy report by Daxue consulting and Double V…
Nike's 'Lunar Runs' Encourage Chinese to Run at Night — POPSOP
